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White Fox products are made for adult nicotine users only. Before you step in — are you 18 years of age or older?
This product contains nicotine. Nicotine is an addictive chemical.
Over two decades of independent Swedish innovation, and one uncompromising standard applied to every pouch we make.
For more than twenty years, while much of the industry came under the control of large tobacco corporations, Swedish Smokeless has remained Sweden's only major independent nicotine pouch producer.
Independent by choice, we have focused on refining our products through continuous innovation and uncompromising standards. Every format, every strength, and every lineup is held to the same Nikotek standard, GMP-certified, and verified by internationally recognized laboratories.
Designed to support a faster, even release of nicotine and essential natural oils while minimizing dripping for a clean experience.
Swedish Smokeless' internal quality standard for every pouch. Pharma-grade nicotine, optimized moisture content, and premium ingredients.
The distinctive cross-lid design, developed for discretion and comfort. Designed for convenient opening and reliable everyday use.
Sold in 100+ countries with loyal, established user communities that continue to grow at 70% year on year, and expand across markets.
Tailored pouch sizes engineered to rest naturally for every type of user.
Balanced pH that minimises harm for teeth and gums
A deliberately proper shelf life that guarantees peak freshness.
Top-tier nicotine purity — for safety, comfort and consistency.
Advanced packaging built for freshness, convenience and even release.
Aroma derived from real fruits, herbs and spices.
The Range.
The Standard.
The Choice.
White Fox is produced in one place, to one standard. Every pouch in the range is tobacco-free, NikotekTM engineered, and made by Swedish Smokeless in Enköping, Sweden. The difference between them is flavor, and that difference is deliberate.
Cool mint with natural essential oils and a premium fleece pouch for a smooth, clean and consistent experience.
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Cool mint and peppermint are carefully layered to create an intensely cooling sensation with a balanced, lasting character.
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Bold spearmint in a larger pouch format, delivering a longer-lasting release and a consistent experience.
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Bergamot and smoky aroma notes inspired by Swedish snus create a smooth, layered and distinctive profile.
ViewWhite Fox is built on transparency. For trade inquiries, distribution partnerships, or product questions, contact the team directly.
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16 mg/g
Slim
30 mg/g